You know what your customer wants and that give a 10x boost to the relationship with your customer.
Every detail about the customer interactions is on your fingertips. Past purchases, new orders, proposals and communication with your team members. Everything is available at a single click of button.
With every communication documented, every one knows what should be done next.
How about greeting the customer by his name on every call or offering the right solution based on his past interactions or not asking his phone number every time he approach to you with a query on social media?
More the merrier. Get as much as data from the customer to offer them best solution as per their requirement.
Segmentation helps you to deal with large user-base. You can segment them based on product required, deal value, location.
The more you learn about your customer, the better you can serve them and that leads to better retention.
With the help of accurate customer profiling and their past transaction history you can predict customer's requirements in advance.
Communicate with your customers on the medium they use most. A happy customer is always good for your business.
Re-market & automate marketing based on the customer communication history and their interest to improve the RoI on marketing..