Setup Email Forwarding For Indiamart Mails in Gmail

Below is a clean, repeatable way to forward only specific IndiaMART emails using Gmail Filters.

Goal

Forward emails from:

…to:

  • [email protected] <- This is the id which you will get on Indiamart integration page in ZNICRM panel.

Step 1: Add (and verify) the forwarding address in Gmail

  1. Open Gmail on a computer (filters/forwarding setup is easiest on desktop).
  2. Click the gear icon (top-right) → See all settings.
  3. Open the tab Forwarding and POP/IMAP.
  4. In the “Forwarding” section, click Add a forwarding address.
  5. Enter: [email protected]
  6. Click NextProceed.
  7. Gmail will send a verification email/link (or code) to that address.
  8. To Verify the email:
    1. Login to ZNICRM (https://dash.znicrm.com) as an Admin.
    2. Search the lead through global search with email id “[email protected]
    3. Check the timeline for the verification link.
    4. Copy the link and paste on your browser’s address bar.
    5. Verify the email id by following the instructions given on the screen.
  9. Back in Gmail, refresh the settings page—your forwarding address should now be selectable.

Tip: If you don’t want all emails forwarded, do not enable global “Forward a copy of incoming mail”. We’ll forward only via a filter.


Step 2: Create a filter that matches those senders

You can create the filter either from the search bar (fast) or from Settings → Filters. Gmail supports forwarding using filters.

Option A (recommended): Use the search bar “advanced” filter builder

  1. In Gmail, click the sliders icon (Show search options) at the right end of the search bar.
  2. In the From field, paste this (exactly): [email protected] OR [email protected] OR [email protected]
  3. Click Search to confirm it finds the right emails (optional but helpful).
  4. Click Create filter (bottom of the search options box).

Option B: Create filter from Settings

  1. Gear icon → See all settings
  2. Filters and Blocked Addresses
  3. Create a new filter
  4. Paste the same OR expression into the From field
  5. Click Create filter

Important: Use uppercase OR. Gmail treats OR specially in search/filter logic.


Step 3: Turn on forwarding for the matched emails

On the “When a message matches this search” screen:

  1. Tick Forward it to:
  2. Choose [email protected] from the dropdown.
  3. (Optional but recommended) Also tick:
    • Apply the label: e.g., IndiaMART Forwarded (create a new label if you want)
    • Never send it to Spam (use carefully—only if you trust these senders)
  4. Click Create filter.

Step 4 (optional): Forward old matching emails too

If you want existing inbox messages (already received) to forward as well:

  • When creating the filter, tick Also apply filter to matching conversations before clicking Create filter.

Quick test

  1. Find one recent email from any of the three senders.
  2. Confirm it forwards to [email protected].
  3. If it doesn’t, see troubleshooting below.

Troubleshooting (common gotchas)

  • Forwarding address not available in dropdown: it’s not verified yet (repeat Step 1).
  • You used commas/new lines instead of OR: Gmail won’t interpret that as “any of these.” Use uppercase OR.
  • Google Workspace restriction: some company/work accounts block user-level forwarding unless an admin enables it.
  • Emails still go to Spam: add “Never send it to Spam” in the filter (only if appropriate), or review your spam settings.