ZNI CRM + Engage Leadgen

Lead Capture Tool that turns website visitors into sales-ready leads

Stop losing prospects to slow response times, scattered spreadsheets, and “we’ll call you later.” Capture leads 24/7, qualify them faster, and route them instantly to the right person—inside one unified CRM.

No-code setup Exit-intent + popups Inbuilt lead CRM Lead routing
https://yourwebsite.com/pricing
Last minute deal — Get a free consultation today Claim
Visitor browsing
Engage visitors across pages
Exit-intent detected
Talk to our team
Get a quick demo + pricing
Full name
Email
Phone
Submit lead → CRM
Popups + deal bars + routing = higher conversion and faster follow-up.
24/7Lead capture coverage

Collect enquiries even when your team is offline.

< 1 minto go live

Launch quickly without redesigning your site.

One CRMfor capture → close

From first touch to follow-up and conversions.

Trusted by growing teams that want predictable inbound

A lead capture tool is only useful if it reliably collects details and helps your team act on them fast. ZNI CRM combines on-page engagement + lead management so you get both: more leads and better conversions.

12k+teams

Used by thousands of small & medium businesses.

4.9/5rating

Strong user satisfaction for day-to-day usage.

12,000+active users

Designed for high-volume lead handling.

Customer proof

★★★★★
“We started capturing leads after-hours and responding faster.”
★★★★★
“Lead routing made follow-ups consistent across the team.”

What is a lead capture tool?

A lead capture tool helps you collect visitor information (name, email, phone, query, product interest, etc.) so your team can follow up and convert them into customers.

The best tools do more than “collect a form submission.” They trigger at the right moment, reduce drop-offs, and send leads into a system where they can be tracked, assigned, and nurtured.

  • Capture leads from website pages and campaigns—without missing key enquiries.
  • Improve conversion with timely prompts like popups, deal bars, and exit-intent offers.
  • Organize follow-ups with a lead CRM so your team never loses track.

Most teams struggle because…

  • !Leads are scattered across emails, ad platforms, and spreadsheets.
  • !Reply times are slow (especially after hours), so prospects bounce.
  • !There’s no consistent process for assignment, tracking, and follow-ups.
  • !Marketing and sales can’t agree on “which leads are real.”
Scattered sources
Email threadFollow-up missed
SpreadsheetDuplicate entries
Ad lead formNo owner assigned
ZNI CRM consolidates everything into one pipeline.

From “someone visited” to “someone booked a call”

Traditional forms capture data, then leave you with the hard part: responding, assigning, and following up. ZNI CRM’s approach is simple: Capture at the right moment, route to the right owner, respond via the right channel, and track everything in one pipeline.

Capture

Popups, exit-intent, deal bars, contact forms—built for conversion.

Qualify

Collect only what you need; keep the form friction low.

Assign

Auto distribute leads with smart rules and routing.

Convert

Use workflows and reminders so every lead gets consistent follow-up.

Capture → Routing → CRM
Visitor submits form
Popup / deal bar / exit-intent
Auto-assign owner
Rules by source, page, location
Pipeline + follow-up
Tasks, notes, status tracking
Engage Leadgen + CRM
Engage widgets
Popups • Deal bar • Splash
Lead CRM
Owner • Status • Follow-ups
One system for capture → close.

Why ZNI CRM is the best lead capture tool for small businesses

You don’t need another isolated widget. You need a system that captures leads and helps your team act on them instantly.

Engage visitors the right way

Use non-intrusive widgets to present offers and convert interest into enquiries.

Inbuilt Lead CRM

Track the full lifecycle: owner, status, follow-ups, and outcomes—without spreadsheets.

Lead Distribution that scales

Automatically route enquiries so your team responds faster and converts more.

Automation that never sleeps

Keep first-touch engagement consistent—even outside working hours.

Lead capture features designed to improve conversion

Mix and match conversion widgets based on the page type, traffic source, and visitor intent. Every interaction can push leads directly into your CRM workflow.

Auto-Popup Contact Form

Capture details with a minimal, conversion-first form that works across devices.

  • Reduce friction with “just enough” fields
  • Customizable fields (phone, city, department, query, etc.)
Popup form
Name
Email
Phone
Capture lead

Exit-Intent “Last Minute Deal”

Trigger an offer when the visitor is about to leave, and recover high-intent prospects.

  • Capture leads before bounce
  • Perfect for trials, coupon codes, consultations
Exit-intent
Cursor leaving screen
Show offer + form
Recover visitors at the last moment.

Deal Bar (site-wide CTA)

Promote an offer across your site without editing every page—drive traffic to one goal.

  • Top or bottom bar
  • CTA button for better conversions
Deal bar
Limited-time — Book a demo Book
Run one offer across the whole site.

Splash Image (welcome message)

Greet visitors once with a targeted message—no constant bugging.

  • Campaigns, seasonal promos, announcements
  • Seamless across the website
Splash
Welcome message

Testimonials inside the form

Build trust at the moment of decision by showing customer proof right on the contact form.

  • Boost credibility where it matters most
  • Keep visitors confident while submitting
Form + proof
Email
Request callback
★★★★★
“Quick response and clean follow-ups.”
— Customer

FAQ + Content Discovery

Answer objections instantly and direct visitors to high-intent pages from anywhere.

  • Reduce uncertainty and improve form completion
  • Turn every page into a conversion page
FAQ widget
Top questions

How to set up your lead capture tool (fast)

Set up ZNI Engage and start collecting leads without rebuilding your website. Configure triggers, match your brand style, and publish in minutes.

1) Create your account

Register and set up your CRM identity to start capturing enquiries.

2) Add your domain

Configure triggers (pages, timing, intent) and customize the look.

3) Copy-paste code

Drop the snippet into your website header and go live.

Setup
Step 3: Paste snippet
Add to header once and start capturing leads.
Code snippet preview
<script>/* ZNI Engage */</script>
<!-- capture + route leads to CRM -->
No heavy setup, quick time-to-value.

Capture is step one. Routing & follow-up is where you win.

A lead capture tool should immediately move prospects into a structured workflow. With ZNI CRM, enquiries can be distributed to team members based on rules so the right person responds first.

  • Auto assignment based on geography, working hours, and team logic
  • Reduce duplicates and keep ownership clear
  • Track every touchpoint: calls, notes, tasks, and lead status

Outcome: faster response, cleaner pipeline visibility, and fewer “lost” leads.

Pipeline

New 3

Website Demo Request
Source: Pricing page
High intent
Callback
Source: Exit-intent
Assigned

Contacted 2

SMB Plan Enquiry
Owner: Sales 1
Follow-up

Qualified 1

Ready for Proposal
Next: Schedule demo
Hot
Clear stages = consistent follow-up.

From lead capture to conversion: automate the busywork

The biggest conversion lift comes from consistent follow-ups. Use workflows and campaigns to ensure every lead receives the right message at the right time.

Form → Email workflows

Bridge web form submissions to your inbox and CRM actions automatically.

Workflow
Lead captured
Popup/contact form
Notify team
Email + CRM task
Auto follow-up
Rules + reminders

Campaign-ready lists

Import data, create targeted groups, and run outreach to increase inbound conversion.

Segments
Segment
High-intent pages
Segment
Ad leads
Segment
Returning visitors
Segment
Needs follow-up
Target messaging improves close rates.

One unified dashboard

Manage leads, routing, automation, and customer history from a single place.

Dashboard
Today
New leads: 18
SLA
Avg response: 6m
Latest activity

Capture leads from anywhere (not just your website)

Your lead capture tool should support real-world acquisition sources—ads, directories, marketplaces, and your existing channels—so everything lands in one pipeline.

Source How ZNI CRM helps
Website visitors Use popups, exit-intent, deal bars, splash messages, and forms to capture intent.
Facebook / Google Ads Bring leads into your CRM flow so sales can respond fast and track outcomes.
Marketplaces & directories Capture and centralize inbound enquiries from multiple platforms.
No website yet? Use universal contact forms to start collecting leads even without a website.
Sources → CRM
WebsitePopup / form
AdsLead forms
DirectoriesInbound enquiries
ZNI
Normalize + route leads
into one pipeline
Assigned ownerRound-robin rules
Follow-upsTasks + reminders
ConversionDeal stages
No more siloed leads.

Lead capture tool vs. basic forms vs. live chat

If your goal is more qualified leads (not just more messages), you need conversion triggers + CRM follow-up discipline. Here’s how ZNI CRM stacks up in practical use.

Basic form plugins

  • Captures data, but little help on timing and conversion triggers
  • Follow-up depends on manual process
  • Ownership and routing often unclear
Basic form
Name
Email
Submit
Often ends at “inbox”.

Live chat

  • Needs agents online; after-hours leads can be lost
  • Chats don’t automatically become structured CRM follow-ups
  • Harder to standardize conversion flows site-wide
Chat
Visitor: “Pricing?”
Agent: “Are you online?”
After-hours = delayed response.

ZNI CRM (Engage + Lead CRM)

  • Conversion triggers: popups, exit-intent, deal bars, splash
  • Inbuilt lead CRM: lifecycle, follow-ups, distribution
  • Automation-ready: workflows and campaigns
Engage + CRM
Capture
Popup / deal bar
Assign
Rules + routing
Convert
Pipeline + follow-ups

FAQ

Quick answers to common questions about choosing a lead capture tool.

Can I use ZNI CRM as a lead capture tool without coding?

ZNI Engage is designed for quick deployment so you can start capturing leads without rebuilding your website.

Will it work on mobile and tablet?

Yes—use responsive engagement widgets so visitors can submit enquiries smoothly across devices.

How do I reduce junk leads and improve quality?

Keep forms minimal, ask only what you need, and use page-specific offers to attract high-intent visitors.

Does ZNI CRM help after the lead is captured?

Yes—store, assign, track, and follow up inside the CRM so leads move through a clear pipeline.

Can I route leads automatically to team members?

Use rule-based assignment so enquiries go to the right owner quickly, reducing response time and missed opportunities.

Can I capture leads from ads and external sources too?

Yes—centralize enquiries from multiple sources so sales can respond consistently and measure conversions.

What if I don’t have a website yet?

You can start with universal contact forms and still build a lead pipeline while your website is in progress.

What’s the fastest way to see results?

Launch an exit-intent offer on high-traffic pages, then set up auto-routing + follow-up workflows for speed-to-lead.

Ready to stop losing leads?

Launch a lead capture tool that’s built for conversion and built for follow-up. Capture, route, and convert—inside ZNI CRM.

Capture → Close
Lead captured
Visitor submits enquiry
Assigned instantly
Right owner, right time

New 2

Demo request
Auto-popup
New

Contacted 1

Follow-up scheduled
Task created
SLA

Qualified 1

Ready to close
Proposal
Hot
Everything you need in one place.