Solve customer's queries in a jiff without having them leave your website to fill "Contact Us" forms or looking for ways to contact you.
Provide round the clock support to your customers right from your website. Let them call you instead of text chatting for hours to solve a tiny problem.
Text chat is emotion less. When you are dealing with a customer who is having some issues with your product, you can not get their emotions always on a chat window. Voice Chat allows you to understand what your client is going through.